New Balance: “A Heritage Rich In Innovation” For more than 100 years, New Balance has been a brand focused on understanding the needs of athletes and designing products to match. From the early days of selling arch supports to police officers and waiters, to our current research with world-class athletes in our Sports Research Lab, they have always been consumed by the body in motion and dedicated to Making Excellent Happen every single day. Their philosophy is simple: Listen, learn and refine. It’s an approach to technology that puts them face to face with world class athletes and everyday athletes alike. They are focused on the goal to share with everyone who runs, walks or competes. The foundation of their responsible leadership goals is the people. This global movement is based on their company and associates giving back, moving the environment forward and encouraging people to act as catalysts and coaches.
Come into Soles in Motion and see the many styles and colors new this season!